This project is a rebrand for the growing restaurant BB’s Tex-Orleans. This rebrand was to make the environment more welcoming to those who haven’t yet tried a food concept like this before. Softening the brand's new face was very important as it invites more guests and comes off as more high-end. Some challenges faced while making this project were choosing how bold to be with the colors. The brand is already very bold on its own. I wanted to show that with the colors chosen for the rebrand. Look at the original branding here.